For more than 15 years, Wired has been the first word on how technology is changing the world. Each month, the magazine delivers a glimpse into the future of business, science, entertainment, education, culture and politics. Under the leadership of editor in chief Chris Anderson, Wired has been nominated for an unprecedented nine National Magazine Awards including winning the industry’s top prize for general excellence in 2005, 2007 and 2009. Wired magazine and Wired.com reach more than 12 million readers a month.
Wired is a full-color monthly American magazine and on-line periodical, published since March 1993, that reports on how technology affects culture, the economy, and politics. Owned by Condé Nast Publications, it is published in San Francisco, California.
Wired’s editorial stance was originally inspired by the ideas of Canadian media theorist Marshall McLuhan, credited as the magazine’s “patron saint” in early colophons.
Wired is known for coining new terms, such as “the long tail” and “crowdsourcing”.
The magazine was founded by American journalist Louis Rossetto and his partner Jane Metcalfe in 1993 with initial backing from software entrepreneur Charlie Jackson and eclectic academic Nicholas Negroponte of the MIT Media Lab, who was a regular columnist for six years, through 1998. The founding designers were John Plunkett and Barbara Kuhr (Plunkett+Kuhr), beginning with a 1991 prototype and continuing through the first five years of publication, 1993–98.
Wired was a great success at its launch and was lauded for its vision, originality, innovation and cultural impact. In its first four years, the magazine won two National Magazine Awards for General Excellence and one for Design.
On December 14, 2009, Wired Magazine was named Magazine of the Decade by the editors of Adweek.